The Rise of Key Opinion Consumers (KOCs) in China: Chinese Influencer
In the dynamic landscape of Chinese influencer marketing, a new wave of influencers is emerging: Key Opinion Consumers (KOCs).
How to Use AI to Optimize Ads and Effectively Reach Chinese Travelers
The Chinese outbound tourism market is booming, presenting a lucrative opportunity for businesses worldwide. However, reaching these Chinese travelers requires a strategic approach.
Why is the Chinese Government So Strict About Advertising in China?
Advertising in China is a dynamic and rapidly evolving field. However, it’s also one of the most heavily regulated. To succeed in this market, it’s crucial to understand the stringent regulations that govern advertising in China. The reasons behind these regulations,...
Why Your Small Business Needs a China Digital Marketing Agency
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